Studios Vs. Theaters: Who Will Blink First In War Sparked By ‘Trolls World Tour’?
“Trolls World Tour” did well on video-on-demand. Universal wants to repeat the formula. Theaters are furious.
“Trolls World Tour” did well on video-on-demand. Universal wants to repeat the formula. Theaters are furious.
The number of theaters that have gone dark runs well into the thousands.
Even if it means killing everyone, American cinema operators were determined to make a few bucks this weekend.