Amazon Prime Inks Exclusive Aardman Streaming Deal
Just when you thought Netflix was gobbling up all of the quality kids programming, Amazon Prime Instant Video announces a licensing agreement with Aardman Animations for online streaming in the United States.
Amazon’s subscription-based video platform is adding Wallace and Gromit, Shaun the Sheep, Timmy Time and Rex the Runt to its catalog of children’s exclusives, alongside Mattel’s preschool series Fireman Sam and the Nickelodeon shows SpongeBob SquarePants, Dora the Explorer, Team Umizoomi, Blue’s Clues and The Bubble Guppies, as well as Amazon Prime’s first original kids’ series, Tumble Leaf, which launched earlier this year.
The deal includes the Wallace and Gromit shorts, two new Timmy Time specials, and a giant helping of Shaun the Sheep—all four seasons of the series and the Shaun the Sheep: Championsheeps special. The deal benefits Aardman particularly, as they want to grow stateside awareness of Shaun the Sheep before the character’s feature film debut in 2015..
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