First Look: R-Rated ‘Sausage Party’ Will Have Work-In-Progress Screening at SXSW

Feast your eyes on Sausage Party, the raunchy R-rated animated comedy about deli meats from Seth Rogen and Evan Goldberg. The first image from the film was released today:

Columbia Pictures and Annapurna Pictures also announced today that they will hold a work-in-progress screening of the film at SXSW on Monday, March 14. The screening will be open to all SXSW badgeholders.

Directed by Greg Tiernan (Thomas & Friends) and Conrad Vernon (Shrek 2, Monsters vs. Aliens), Sausage Party is described as a film about “one sausage’s quest to discover the truth about his existence.” Voice cast includes Rogen, James Franco, Salma Hayek, Kristen Wiig, Paul Rudd, Jonah Hill, Edward Norton, and Michael Cera, among others. Nitrogen Studios in Vancouver, Canada produced the animation.

An R-rated animated feature that receives wide theatrical release is an extremely rare occurrence in the United States, literally a once-in-a-decade event. The last film to achieve the distinction was the Adult Swim dud Aqua Teen Hunger Force Colon Movie Film for Theaters, which debuted in around 875 theaters in 2007. The film grossed $5.5 million during its theatrical run.

Sausage Party will be released in U.S. theaters on August 12, 2016.